About Us

Southasian Community Focus: 

ItsSouthAsian.com is an online digital content property based in Toronto, Canada that collectively captures lifestyle, cultural and entertainment information for a niche market – South Asians residing in North America, Middle East, Europe, India and Pakistan.  Our primary focus is to inform the South Asian audience of mainstream events and showcase mainstream brands to the South Asian community.


“It’s Southasian,” focuses on the South Asian lifestyle, glamour, and culture through the interviews and stories it covers.

If you are looking for advertising, content marketing, influencer endorsements and promotions, we can help you!
“It’s SouthAsian” helps clients through advertisement and write-ups of sponsored content to reach the South Asian diaspora that follows us online and on social media. “It’s Southasian” is the only online portal that promotes the Canadian Southasian culture and connects southasian audiences to mainstream events, brands and community and vice-versa.
With the concentration on Canada’s Southasian market, clients find it easy to target the largest ethnic community in Toronto, Canada.